Visitors will have the special opportunity to meet the man who built the zoo from the ground up and take home a signed copy of his inspirational new book, Nothing’s Impossible.
Peter Sampson’s new book, Nothing’s Impossible, tells the remarkable true story of how a simple dream grew into one of the UK’s most beloved zoos. Filled with personal memories, challenges overcome, and heartwarming tales from decades of conservation work, the book captures the passion and perseverance that have shaped Hertfordshire Zoo since 1984.
This is a must-read for:
During the signing, visitors can chat with Peter, hear firsthand anecdotes from the zoo’s early days, and gain insight into the many milestones that have defined the zoo’s journey. His warmth, humour, and love for wildlife make this a truly meaningful experience for guests of all ages.

A signed copy of Nothing’s Impossible makes a thoughtful, one-of-a-kind Christmas present. Whether you’re shopping for friends, family, or fellow wildlife enthusiasts, this is a gift that carries both heart and heritage.
Visit the Zoo Shop
Located at the heart of Hertfordshire Zoo, the Zoo Shop will host the signing and offers a wide range of gifts, plush toys, souvenirs, and festive items, perfect to browse before or after meeting Peter.
Simply head over to the Zoo Shop at 11:30am on either date. We advise arriving a little early to secure your spot.
Come along, meet Peter Sampson, and take home a signed copy of Nothing’s Impossible – a celebration of the passion, dedication, and belief that helped create Hertfordshire Zoo.

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